How to Choose the Right Site Builder for Your Internet Business
Html, shtml, java scripts, flash, cms, oh my!
If you’ve ever looked at any of the terms above and thought they were a foreign language, do not despair.
I remember when I first tried to create a website, I had no idea what I was doing. I had no clue what html was, much less trying to build a website. The options available were very few and very costly.
Today, there are many more choices available such traditional site builders, page generators, basic html editors, and more. You no longer need to have a technical degree to build your own website.
How do you decide which site builder is for you? The first thing to consider is your primary objective for your Internet business. Are you looking to build one or two very large content or e-commerce sites or do you want to create numerous smaller, niche websites instead?
Here are the top 3 things to look for.
1. Is the software user-friendly? What is the learning curve and will it take you weeks just to figure out how to use it when you could be spending your time putting a site online.
2. How many extra features are built in? For example, can you easily store scripts or other frequently used information from within the program? Will you be able to upload your site directly from the program or will it require additional ftp software?
3. Is there responsive support and free (or inexpensive) upgrades? Most traditional site builders have very limited (if any) technical support and will charge you every time there is an upgrade to the software.
The newer site builders on the market have made it their mission to provide exceptional customer support and some offer free lifetime upgrades.
If you are like me and are in the process of building your own internet “real estate”, you know that numerous, smaller, niche-targeted websites will allow you to direct your content for those online visitors looking for very specific information. More content will attract more visitors. The more visitors you attract, the more money you can potentially earn.
The primary purpose of a great website is to serve the visitor. If you serve your visitor well with a professional, search-engine friendly website, you will be successful. Choosing the right site builder will help make your path to Internet success a fun and profitable journey!